Planting trees is one of the most basic of environmental acts. It embraces the beauty of nature, helps clean the environment from the moment of planting forward, and sets one's mind on the well-being of future generations.
It also happens to be a smart economic decision. Studies show that trees increase property values and can significantly reduce heating and cooling costs if placed carefully. They also help to reduce air pollution, improve soil and water quality and shield living areas from noisy neighbors — whether those neighbors are people, school playgrounds or highways.
"The great French Marshall Lyautey once asked his gardener to plant a tree. The gardener objected that the tree was slow growing and would not reach maturity for 100 years. The Marshall replied, 'In that case, there is no time to lose; plant it this afternoon!'"
— John F. Kennedy